The past 3 weeks where insane.
Utterly insane.
If you haven't been following the news - one of Israel's biggest civil protests has been going on for more then a month.
I won't go in to the reasons and dramas behind the protest but like many protest in our region lately social-media, smartphone use and the internet are key enablers for the transparency and organization ability of the crowd.
http://ohel.org.il is now live.
It's main goal is to enable true discussion through the fascinating protest that is going on in Israel these days.
The site was built using the ideal drupal distribution and was put in place during the past weekend with Raz and Gavri's help.
This has the potential to grow to a real life example of Direct Democracy.
This is also a fascinating use of ideal which was utilized in the commercial/brand space till now.
מוקד השיחה הינו לרוב רעיון אשר הלקוחות מעוניינים ביישומו ע"י הארגון. רעיונות אלו עשויים להיות, לדוגמה, פיתוח מוצר חדש, שיפור מוצרים קיימים, שינוי צורה וגודל של אריזות, טיפול בקהל צרכנים בעל צרכים מיוחדים... כל מה שלקוח יכול בד"כ רק להגיד לעצמו בלב: "הלוואי והם היו עושים ככה".